Cityside Financial Services, a disguised consumer bank, serves both a largely were widely perceived as a successful model of the “business case for diversity. View Homework Help – CitySide Financial Services Case from MAN at University of Texas. Muffaddal Ali Mja 03/23/17 Case Study Cityside Financial. Case Study: CitySide Financial Services. Wajeeha ali h Ather. Background • Mid sized bank.

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Business and Environment Business History Entrepreneurship. Often history is provided in the case not only to provide a background to the problem but also provide the scope of the solution that you can write for the case study.

Implementation framework helps in weeding out non actionable recommendations, resulting in awesome Managing Diversity at Cityside Financial Services case study solution.

Beyond personal strengths, the authors say, another factor was critical: Business environments are often complex and require holistic solutions.

Managing Diversity at Cityside Financial Services

If you able to provide a detailed implementation framework then you have successfully achieved the following objectives. In maintaining the workforce diversity however, there has been an over existence of certain workforce. The goal of the business case study is not only to identify problems and recommend solutions but also to provide a framework to implement those case study solutions.

Business case study paragraph by paragraph mapping will help you in organizing the information correctly and provide a clear guide to go back to the case study if you need further information. The factors that play vital role in formulation of strategy and in assessing the background of the diverse workforce are numerous, few of which have integral position in the given situation, which are the moral and ethical situation in country, the diversity policy encompassing both of the workforces, as well as the framework which employers utilize in categorizing and assessing their employees.

Like Us and Get Updates: Cityside Financial Services, a disguised consumer bank, serves both a largely African-American urban community and a more affluent, predominantly white clientele.

This led to form two sales units that were focusing on differential set of customer segments. The target market switched to sub-urban localities this mid-sized bank seized opportunity to diversify in terms of targeting other target market including the pre existing white market. Their work force is well suited to meet the demands of their customers by being a face of their own community which builds up the trust in banking financial services. We make the greatest data maps.


Feldberg Laws now exist to protect employees from blatant forms of discrimination in hiring and promotion, but workplace discrimination persists in latent forms. However due to low diffusion of the employees of different racial background in other unit; the situation led to cultivate a sense of stereotype. Once refreshed go through the case solution again – improve sentence structures and grammar, double check the numbers provided in your analysis and question your recommendations.

The diverse work force however, posed challenges to the management in terms of the perception the two groups hold against each other, as well as disturbed clientele satisfaction arising from operation of two distinct strategic units which were operating on mutual grounds. Women have less access to vital information, get less feedback from supervisors, and face other obstacles to advancement.

Amazing Business Data Maps. Oxford University Press, The customer focus led the management to pursue the aggressive minority hiring program in constituting its workforce that led to serve a close set of customers. Once you have developed multipronged approach and work out various suggestions based on the strategic tools.

Cityside operated a profitable business with high customer satisfaction rates that were widely perceived as a successful model of the “business case for diversity.

Managing Diversity at Cityside Financial Services Case Study Analysis & Solution

Time line also provides financia, insight into the progressive challenges the company is facing in the case study. The case analysis reveals that post white neighborhood the influx of all blacks in retails deposit unit led to bring a classification based on gender which aggravated the stance of racial discrimination.

The core problems that posed challenges are. About the Author Robin J.

Managing Diversity at Cityside Financial Services by Khyati Mishra on Prezi

Refine the central problem the protagonist is facing in the case and how it relates to the HBR fundamentals on the topic. The organization inducted minorities due to the matching needs of their target market however; the approach remained a discriminated process as the workforce was equipped with sole purpose to mirror the racial cityaide without keeping the regard of dissonance that may occur later on in the managerial processes.

So instead of providing recommendations for overall company you need to specify the marketing objectives of that particular brand. The bank presents challenges for the management in terms of maintaining the essence of diversity as there are potentially conflicting situations that give rise to hurdles in operations.

Ifnancial gets against the moral and ethical grounds therefore the classification to serve the specific set of consumers is a flawed financiial process to begin with. Secondly, the two pronged strategy led the management to seize the local consumers by deposit and housing schemes through its retail operations whereas, targeting high money market accounts through its external deposits.


How Does it Work? Ely, Ingrid Vargas Case Study Description Cityside Financial Services, a disguised consumer bank, serves both a largely African-American urban community and a more affluent, predominantly white clientele. Cityside financial services have a history of serving the urban neighborhood which predominantly had white customers belonging to the local community.

These women thrived, they found, because of three characteristics that are key to resilience: The diversity calls for moral and ethical standards set across the organization in order to maintain a uniform position for all the employees KENSICKI, Finance General Management Marketing.

Diversity management is very important for every organization similarly in case of Cityside financial services it is especially important to manage diversity to remain glued to the existing base of consumers as well as growing the clientele sservices.

These remain the true competitive sthdy which cannot be replicated by any of other player in the market. Even before you start reading a business case study just make sure that you have brushed up the Harvard Business Review HBR fundamentals on the Organizational Development. Leadership in Crisis Management Homero Rodriguez: This leads to either missing details or poor sentence structures.

This led the bank to diversify its working population in an effort to target these consumers based on similar racial background.

They are just awesome. Among the leaders of Fortune companies, for example, just 32 are women, three are African-American, and not one is an African-American woman. The authors studied the careers of the roughly 2, alumni of African sfudy who have graduated from Harvard Business School since its founding, focusing on the 67 African-American women who have attained top positions cae corporations or professional services firms. You can do business case study analysis by following Fern Fort University step by step instructions.

The scope of the recommendations will be limited to the particular unit but you have to take care of the fact that your recommendations are don’t directly contradict the company’s overall strategy. My case study strategy involves. Build a corporate level strategy – organizing your findings and recommendations in a way to answer the larger strategic objective of the firm.

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